(Español) UNSQUARE STUDIO
Branding, Corporate Identity, Communication, Visual production
At Garrofe, we were in charge of developing the Brand identity, Naming, Communication and visual language of the new events, broadcast , creative space, Unsquare Studio.
The Challenge was to create an unique and inspiring brand identity that expresses the unconventional creative studio concept. The naming projects this idea of thinking totally out of the squared box, which is translated to ‘Unsquare‘ space. A place where passionate creative people are continuously creating.
We used bright Blue-greenish moving colours to project the dynamism and techno-digital brand identity in the online environment, with unique shapes and textures that connect with the content of the space and the brand identity.